Senior Director, Customer Lifecycle Marketing - Usage & Engagement
AlphaSense
Job description
About AlphaSense: The world’s most sophisticated companies rely on AlphaSense to remove uncertainty from decision-making. With market intelligence and search built on proven AI, AlphaSense delivers insights that matter from content you can trust. Our universe of public and private content includes equity research, company filings, event transcripts, expert calls, news, trade journals, and clients’ own research content. The acquisition of Tegus by AlphaSense in 2024 advances our shared mission to empower professionals to make smarter decisions through AI-driven market intelligence. Together, AlphaSense and Tegus will accelerate growth, innovation, and content expansion, with complementary product and content capabilities that enable users to unearth even more comprehensive insights from thousands of content sets. Our platform is trusted by over 6,000 enterprise customers, including a majority of the S&P 500. Founded in 2011, AlphaSense is headquartered in New York City with more than 2,000 employees across the globe and offices in the U.S., U.K., Finland, India, Singapore, Canada, and Ireland. Come join us! About the Role: We are seeking an experienced lifecycle marketer to build and scale a new function accelerating customer growth for our consumption-based offerings. This role is ideal for a leader skilled in driving usage and engagement within an API-first environment. You will define the strategy, operating model, and experimentation framework to boost feature adoption, expand consumption, and drive measurable revenue. This role focuses on leveraging product and behavioral data, customer insights, and cross-functional collaboration to guide enterprise customers through feature adoption and expansion, creating personalized, scalable approaches for each integration. You will partner with Marketing teams—including Product Marketing, Customer Marketing, Customer Education, and ABM—alongside Customer Success, Sales, Product, and Revenue Operations to establish a marketing model that accelerates time-to-value, increases consumption, and fuels long-term customer growth. This is a unique opportunity to shape how marketing contributes to the success of AlphaSense’s next-generation of products. What You’ll Do: Build a New Marketing Motion Define the vision, strategy, operating model, and roadmap for Customer Lifecycle Marketing focused on usage and consumption-based offerings Establish repeatable and scalable processes, experimentation frameworks and success metrics Build the foundation for a high performing team as the function grows Drive Product Usage and Consumption Design digital-first programs that accelerate time-to-value, encourage deeper and more frequent product utilization, and facilitate coordinated orchestration with Customer Success teams Develop and implement lifecycle strategies that increase customer usage of AlphaSense’s offerings, with a focus on our API solutions Partner with cross-functional teams to leverage product data, customer health signals and behavioral insights to build enterprise lifecycle programs that increase long-term customer value Measure Business Impact Develop executive reporting and optimization strategies focused on metrics such as: Consumption-based revenue Product utilization Time-to-value Engagement with key capabilities Continuously optimize and consistently update programs based on measurable business impact and product innovation, ensuring relevance and accuracy Foster strong working relationships and a culture of accountability and shared ownership. Who You Are: 10+ years of experience in high-growth, Enterprise B2B SaaS marketing, including significant experience leading post-sale marketing programs Demonstrated success developing and executing lifecycle strategies that drive measurable product usage or consumption, including in API-based customer environments Experience partnering closely across Marketing, Customer Success, Sales, and Product Strong analytical skills with experience using product and behavioral data to inform strategy Executive presence with the ability to influence cross-functional leaders and drive alignment Experience with usage-based or consumption-based business models Familiarity with product-led growth principles and experimentation methodologies For base compensation, we set standard ranges for all roles based on function and level benchmarked against similar stage growth companies and internal comparables. In order to be compliant with local legislation, as well as to provide greater transparency to candidates, we share salary ranges on all job postings regardless of desired hiring location. Final offer amounts are determined by multiple factors including candidate experience/expertise and may vary from the amounts listed below. You may also be offered a performance-based bonus, equity, and a generous benefits program. Base Compensation Range $192,000—$235,000 USD AlphaSense is an equal-opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals. All employees share in the responsibility for fulfilling AlphaSense’s commitment to equal employment opportunity. AlphaSense does not discriminate against any employee or applicant on the basis of race, color, sex (including pregnancy), national origin, age, religion, marital status, sexual orientation, gender identity, gender expression, military or veteran status, disability, or any other non-merit factor. This policy applies to every aspect of employment at AlphaSense, including recruitment, hiring, training, advancement, and termination. In addition, it is the policy of AlphaSense to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations, and ordinances where a particular employee works. Recruiting Scams and Fraud We at AlphaSense have been made aware of fraudulent job postings and individuals imperso
Similar jobs
Product Lead, AI Platform
6sense
Our Mission: 6sense's mission is to multiply what matters: growth, retention, and efficiency. We envision a future where companies, teams and people reach their full potential. Our People: People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Win as One Team, Stay Curious, Do The Right Thing, Own the Outcome, and Create Belonging. Every 6sensor plays a part in defining the future of our industry-leading technology. 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers. We want 6sense to be the best chapter of your career. Product Lead, AI Platform Are you a technical powerhouse who also loves building and mentoring high-performing teams? At 6sense, we are architecting the definitive intelligence layer for B2B—the reasoning engine that powers the world’s most sophisticated revenue organizations—and that transformation requires a foundational infrastructure where AI-driven reasoning powers every workflow. We are looking for a Product Lead to own our AI OS: the underlying operating system and orchestration engine that enables every product team at 6sense to build secure, reliable, and highly intelligent agentic experiences. This is a Player/Coach role. You will be hands-on leading our core AI infrastructure while simultaneously serving as the people manager and program leader for a specialized pod of Product Managers. You aren't just managing a backlog; you are defining the architectural standards for how 6sense builds and ships AI at scale. Why 6sense? AI That Builds Pipe, Not Hype: Our Revenue AI™ identifies accounts ready to buy, crafts the right message, and qualifies meetings automatically. We don’t just surface data—we deliver intelligence and action. Crack the Dark Funnel™: Less than 3% of buyers engage early. We uncover hidden buying signals, decode the “breadcrumb trails,” and help revenue teams connect with buyers in ways they never could before. Orchestrate the Full Journey: From dynamic audience creation to multi-channel engagement, we empower marketers to reach the right accounts, at the right time, with the right message—across advertising, email, web, and sales. Arm Operations Teams: Integrate insights, centralize audience creation, and maximize impact by connecting 6sense with your tech stack. We’re the single canvas for your entire GTM strategy. Your Impact As Product Lead, AI Platform, you will: Lead and Scale a High-Performing Pod. Act as a formal people manager, responsible for hiring, coaching, and developing a specialized team of PMs. You will define the pod's operating model, ensuring clear boundaries between platform infrastructure and agentic capabilities. Own the AI Orchestration Layer. Personally drive the design and evolution of our core orchestration engine, ensuring robust state management, tenant routing, and high-performance runtime for intelligent workflows. Modernize the Developer Experience. Design and maintain the internal SDKs and capability registration patterns that allow other teams to build, register, and call intelligence tools within the AI OS. Define Evaluation and Trust Standards. Build the frameworks, guardrails, and security protocols that ensure our AI outputs remain accurate, evidenced, and enterprise-grade across the entire platform. Lead Foundational Model Strategy. Drive our model strategy, including routing logic, cost optimization, and compute infrastructure management to maximize both performance and efficiency. Be a Strategic Partner to Leadership. Act as a force multiplier for the Head of Intelligence Product—surfacing technical risks early, driving clarity in platform architecture, and turning AI strategy into operating reality. Strategic Themes You'll Drive The Infrastructure of Reasoning. Shift the organization from hard-coded logic to a dynamic orchestration model, providing the "plumbing" that makes multi-step agentic tasks possible. Contract-First Platform Development. Define the technical contracts that allow teams to consume AI capabilities in a self-serve, standardized manner. Platform Efficiency & Scalability. Ensure the AI OS is built for enterprise scale, managing the balance between rapid innovation and the rigorous demands of global B2B environments. What You'll Bring People Leadership. Proven experience building and leading product teams. You know how to mentor senior PMs, manage performance, and create environments where technical builders thrive. Technical Mastery. Deep, hands-on expertise with the modern AI stack. You’ve personally architected orchestration layers, developer platforms, or complex distributed systems at scale—not just sponsored the work. Operating Rigor. You build operating rhythms that scale, drive clarity in ambiguous environments, and turn messy cross-team dependencies into clean execution. Systems Thinking. You see the whole system—strategy, org, data, and execution—and know which lever to pull when something is stuck. Experience. 8-10+ years in Product Management, with a focus on AI, Platform, or Infrastructure, including 3-5+ years of formal people management experience in a high-growth environment. Why You’ll Love This Role Impact: You are architecting the Foundational AI Operating System of 6sense—the underlying infrastructure that every other agentic workflow across the company relies on to function. Innovation: You get to define the technical standards for agent orchestration and model routing at enterprise scale, solving infrastructure challenges most companies haven't even encountered yet. Growth: Join a rocket ship, learn every day, and accelerate your career in a collaborative, high-energy environment. Fun: We take our work seriously, but not ourselves. Expect GIFs, puns, and the occasional ABM meme. Base Salary Range: $197,997.50 - $260,863.00. The base salary
Senior Director of Public Charging
ChargePoint
About Us With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world’s leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality. Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market. At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us. Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come. Reports To Vice President, Sales – Public, Fleet & Auto What You Will Be Doing This role owns two connected functions: strategic account management for a portfolio of top-tier public charging accounts (quota carrying), and segment blueprint creation — structured, evidence-based playbooks for each priority public charging segment (CPOs of all types & Retail and Destination) that capture customer economics, procurement behavior, technical requirements, and competitive dynamics. The blueprints are not a static reference document — they are the primary mechanism for feeding validated, field-tested segment intelligence into Product, Policy, R&D, and Marketing, so those functions build roadmap, positioning, and regulatory strategy around real account behavior rather than assumption. The person in this seat reports to the Vice President of Sales, North America and acts as the connective tissue between account-level reality and company-level decisions. What You Will Bring to ChargePoint Segment Blueprint Creation Build and own segment-specific blueprints (CPO & Retail) that document customer economics, procurement patterns, technical/product requirements, and competitive positioning within each segment Translate blueprint findings into structured inputs for four functions: Product (feature and roadmap priorities), Policy (regulatory and incentive positioning), R&D (technical requirements), and Marketing (positioning and messaging). Own this as a standing feedback loop with defined cadence, not a one-time handoff Generate new growth with major market movers within each sub-segment Maintain and refresh blueprints against market, competitive, and policy shifts; define and track KPIs that indicate segment traction and blueprint accuracy Strategic Account Management Own relationships for a portfolio of top-tier public charging accounts; be the primary point of accountability for account health, growth, and retention Lead negotiation and contract structuring for major, complex, multi-year agreements Drive footprint expansion within key public charging accounts, deepening existing relationships to secure large, repeat business Coordinate cross-functional pursuit teams (sales, marketing, legal, finance, product) on major RFPs and large bids, using blueprint data to sharpen proposal strategy Cross-Functional Enablement Act as the primary conduit from account and field intelligence into Product, Policy, R&D, and Marketing — accountable for ensuring blueprint insight measurably changes what gets built, priced, and messaged, not just that it gets reported Provide business case analysis, financial modeling, and ROI assessments to support major pursuits and investment decisions Track performance of segment strategies against plan; adjust blueprints and account plans as the market evolves Requirements Bachelor's degree in Business, Economics, Engineering, or a related field; MBA a plus 10–15 years of experience in business development, strategic account management, or strategic planning, with at least 5 years managing multi-regional field sales teams; EV, energy, or technology sector background required, with public charging market exposure strongly preferred Skilled at building executive-ready presentations (PowerPoint) that translate complex data into clear narratives for internal and external stakeholder Comfortable leveraging AI and automation tools to accelerate research, analysis, and content development Strong analytical and financial modeling skills Track record of building and managing top-tier commercial relationships, and of translating account-level insight into cross-functional influence with Product, Policy, R&D, and Marketing Ability to think strategically and act operationally — able to convert high-level goals into segment blueprints and account plans that other functions can act on directly Proficiency in market research, data analysis, and presenting findings to internal stakeholders and leadership In-depth understanding of the e-mobility industry, public charging infrastructure, and energy markets highly preferred Willingness to travel domestically as business needs require Location Atlanta, Los Angeles, Campbell, Phoenix We are committed to an inclusive and diverse team. ChargePoint is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status. If there is a match between your experiences/skills and the Company needs, we will contact you directly. ChargePoin